The ultimate Brainiac
Character/persona:
Aware, passionate, friendly, ingenious, collaborative, perfectionist
Tone:
Smart, fun, informed, authentic, non-conformist
Language:
Conceptual with equally easy to understand explanations of concepts
Purpose:
To share our knowledge and our experience innovating in the tech space
As a fellow Brainiac we want you to have fun and take joy in the work you do because what you do matters. When you call it a day, we like to see you leave the office with a smile on your face because you know you get to wake up the next day and do it all again.
You will have the freedom to do things how you’d like to do them and use the technology and tools that fit your work the best. But as Spiderman’s uncle says “With great power, comes great responsibility” so you’ll also need to own what you’re doing. That means taking responsibility for every line of code, every design and every single word you write. Yeah, we know it’s a lot but we have faith in you.
As a Brainiac, you are more than just an engineer, designer, coder, analyst and you’re certainly no desk jockey! YOU are an entrepreneur, an architect and a creator.
This means:
A great engineer masters the technology and uses it as a tool for great work, they are not the technology’s tool.
The same goes for the designers, UXers, HR(ers), writers, and all you other incredible Brainiacs!
We spoke about being humble before but it’s important to say it again: stay humble and curious about learning new things. Lessons and new insight come in so many forms, colleagues, clients and the world at large. Be open, in fact open source your knowledge and we promise you’ll be repaid tenfold.
And finally, treat people as you wish to be treated.